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Favori Franchising System


Favori approaches to retail shop keeping from a different, modern and customer oriented point of view; Happy customers and happy shops

Favori customers find the best selection of alternatives for themselves and for their loved ones, their questions are swiftly answered with a smiling face and a friendly service and they leave the shop happy whether or not they buy something.

Favori dealers are happy cause they make their customers happy. How?

  • They can offer their customers a very wide range of trendsetting, original, high quality, A to Z products backed up with a full karat guarantee.
  • Favori designers constantly create new products in every category and new collections enabling Favori Shops always remain one step ahead.
  • They receive sales and after sales training and know how from Favori in order to serve their customers and achieve customer satisfaction and beyond; customers' admiration'

Why Favori?

  • Favori is occupied with only jewellery and have the strongest distribution network in Turkey with 8 district offices, 37 sales teams and more than 2,000 sales points. Favori is Turkey's leader in 14 K gold jewellery production and sales by far.
  • Favori, offers a very wide range of trendy products from A to Z. 95% of Favori products are manufactured with highest quality level in its own workshops, the remaining 5% is provided from the best Italian manufacturers.
  • Favori a designing ecole, is the only company which has established and running a designing academy in cooperation with Istanbul Technical University.
  • Favori offers 120 easily sold new products every week adding up to 6,000 new models every year. Therefore, Favori's business partners are always one step ahead of their competitors through constantly renewing their showcases and windows, selling and earning more.
  • In order to help its vendors, Favori is the only company which has founded a retailing school under Favori Gold Academy in cooperation with Sabanci University and it is the only company which has this kind of infrastructure. Favori Shops' managers and personnel are trained by Sabanci University's specialists under Favori Gold Academy.
  • Favori offers a complete and different retailing system to its vendors. All infrastructural information is provided to Favori vendors in 12 manual books covering topics from decoration to shop management, from customer relations to human resources and accounting. The information in these books contain guidelines standards from software to be used in the shops to local advertising, from activities prior to special days to staff's dress code and to the music that will be played in the shop. It means a total retailing know how is presented.
  • Favori's business partners have access to Favori brand name and its corporate image, its professional workforce, they could benefit from Favori's international and Turkish relations. Favori provides them legal, financial and commercial consultancy, consultancy in advertising and advertising material support. In addition, consultancy in technology and IT infrastructure provides software and web service applications.

 


Where will the shops be?

Favori Shops world wide will be located at malls, main streets and city centers.


What is Favori's retail shop concept?

Favori approaches to retail shop keeping from a different, modern and customer oriented point of view; Happy customers and happy shops..

A jewellery shop transforms into a Favori Shop should sell more and earn more than before' To achieve this;

  • We offer A to Z products which totally matching with the customers' needs, trendsetting, different, superior quality in a very large range.
  • We constantly create new products in every category and new collections enabling Favori always remain one step ahead.
  • We provide sales and after sales training and know how to Favori Shops to help them to achieve customer satisfaction and beyond; customers' admiration'

Which products will be sold in Favori Shops?


Favori has a rich variety of products to meet the needs of every member of the family.  

  • Favori Goldy ( Kids' Jewellery)
  • Favori Lovely ( Jewellery for youngsters)
  • Favori Antique ( Culture Jewellery)
  • Favori Boutique ( Luxury Jewellery)
  • Favori Alliance ( Wedding Jewellery)
  • Favori Diamond (Diamond Jewellery)
  • Special theme collections
  • Sets, bracelets, rings, mini sets, bangles, earrings, pendants, brooches and fancy chains
  • In addition, Favori develops special local product selections according to special local needs of every shop.

 

How will the advertising campaign work out?

  • National advertising campaigns aim the consumers will be increased.
  • Local advertising campaigns will be planned and be carried out for each shop.

How to apply?

  • You may apply online by filling out Favori Franchising Application form.

  • You may apply through giving the Favori Franchising Application form to Favori Sales persons in your region

  • You may come to our showroom or headquarters in Istanbul and give the Favori Franchising Application form
  • You may apply by filling out the Favori Franchising Application form and e-mail or fax it to Favori Sales Manager or Favori Retail Shops Manager.
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